Howdoo is a decentralized social platform for users, content creators, & advertisers. Designed to stimulate greater trust, openness, and transparency, the platform rewards and empowers the users, content creators, and communities that form the true value of any social network. It's about giving users complete control over their personal data, and the choice of whether or not to monetize such insights; it's about providing the means to measure the trust and reputation of information sources.
It's about inspiring content creators, giving them the ability to maintain ownership of their assets across all third-party channels, and the opportunity to receive a fair return for their efforts; and it's about giving advertisers the chance to engage with willing audiences, and to incentivize all influencers in a simple and convenient fashion. In other words, we’re developing capabilities that will fundamentally re-shape the concept of social media.
Howdoo is a platform that enables the community to stay in touch with friends and family, colleagues and like-minded individuals, to share news and updates, and putting that power in the hands of the people using it. Therefore allowing all the parties involved in any social network to financially benefit from the commercial viability of the network.
The platform design by Howdoo will reward the efforts of the content creators, as well as the efforts from followers. Moreover, it will offer advertisers the possibility to connect directly with their target audience and then engage with the people who have agreed to utilize this content in return of shares of the overall campaign costs.
This platform will be based in three values: equality, integrity, and meritocracy. Where a person’s contribution is translated into assessable value. In which people can make profit by reading advertisings. And where the rewards for participation equate to real wealth that’s allowed to break free from the traditional limitations surrounding money transfer.